Huntsworth plc

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Huntsworth is an healthcare communications and public relations group, headquartered in London, with 62 offices in 29 countries providing services to ~1,870 clients. The group operates in the consumer, financial, public affairs, integrated healthcare and technology sectors and comprises 4 divisions: Huntsworth Health, Grayling, Citigate, and Red.

The Group’s principal area of focus is Health, which provides marketing and medical communications services to healthcare clients, which are primarily large and mid-size pharmaceutical and biotech companies. It also has a smaller Communications group, which provides a wide range of communications and advisory services including strategic communications, public affairs, investor relations and consumer marketing.

Huntsworth Health has 3 main divisions:

  • Medical focuses on communicating evidence on new scientific and drug developments and educating healthcare professionals and payers on the appropriate use of therapy.
  • Marketing focuses on post-approval marketing of drugs to payers, healthcare professionals and consumers, primarily in the US.
  • Immersive provides live experiences, communications and interactive content.

Communications contains 3 main communication and advisory agencies. Grayling is a global integrated communications network, covering public relations and public affairs. Citigate Dewe Rogerson is an international financial and corporate public relations consultancy. Red is a strategic communications consultancy offering PR, digital and content expertise.

Strategy and Objectives: Huntsworth acquires, creates and develops specialist agencies that deliver marketing and communication services. The Healthcare industry has a good long-term outlook, underpinned by strong fundamentals, including an ageing population and a rise in chronic health conditions.ref

Company Structure

Medical

  • ApotheCom ScopeMedical Inc.
  • ApotheCom ScopeMedical Ltd parent=100%

Marketing

  • Evoke Health LLC
  • Firsthand Group LLC Huntsworth Health Corporation Huntsworth Health Ltd
  • Huntsworth Health Singapore Private Ltd parent=100%
  • Tonic Life Communications Asia Pacific Ltd
  • Tonic Life Communications Ltd parent=100%
  • Traverse HealthStrategy LLC

Immersive

  • Axiom Professional Health Learning LLC
  • Just Communicate Ltd
  • The Moment Content Company Ltd
  • The Moment Content Company LLC
  • WRG Creative Communication Inc
  • WRG Creative Communication Ltd

Communications

  • Atomic Communications LLC Citigate Asia Ltd
  • Citigate Dewe Rogerson (Beijing) Consulting Services Co. Ltd
  • Citigate Dewe Rogerson Ltd parent=100%
  • Citigate Dewe Rogerson, i.Mage Pte Ltd
  • Citigate First Financial BV
  • Dutko Worldwide LLC
  • Grayling (Shanghai) Public Relations Consulting Co. Ltd
  • Grayling Asia Pte Ltd
  • Grayling Austria GmbH
  • Grayling Bulgaria EOOD
  • Grayling China Ltd
  • Grayling Communications Ltd
  • Grayling Comunicacion SL
  • Grayling Czech Republic s.r.o.
  • Grayling d.o.o. (Croatia)
  • Grayling d.o.o. (Serbia)
  • Grayling d.o.o. (Slovenia)
  • Grayling Deutschland GmbH
  • Grayling Eurasia LLC
  • Grayling France SAS parent=72.6%
  • Grayling Hungary Kft
  • Grayling Kenya Ltd
  • Grayling Momentum Ltd parent=100%
  • Grayling Nederland BV
  • Grayling Poland Sp.z.o.o.
  • Grayling Romania SRL
  • Grayling SA
  • Grayling Slovakia s.r.o.
  • Grayling Suisse SA parent=12.1%
  • Huntsworth Advertising LLC Group=70%
  • Rose & Kindel
  • Shiny Red Ltd
  • The Quiller Consultancy Ltd
  • The Red Consultancy Ltd
ToDo: Annual Report 2017, p.121 (finish going through this lot, there are many subsidiaries).

Medical

Our Medical division, led by ApotheCom, drives an integrated approach to medical strategy – combining science, market access, data and analytics to deliver meaningful change. The Medical division works primarily with medical affairs stakeholders across pharmaceutical and biotechnology clients in the development and delivery of strategy and activities across the life cycle of a product. Core services span scientific strategy and communications, publications planning and delivery, specialized medical writing, medical education, payer and value communications and support for internal medical teams.

Apothecom


Marketing

The Marketing division, led by Evoke, is a collection of leading health and wellness marketing & communications agencies, primarily focused on marketing prescription drugs to consumers (principally in the USA) and marketing to Healthcare professionals both in the USA and Europe. Its overwhelmingly digital work is focused in marketing, advertising, CRM, public relations, social media and analytics. The Group’s client base comes from a broad spectrum of the Healthcare marketplace from biotech and pharma to OTC, wellness and lifestyle brands.
In July 2018, the Group acquired Giant Creative Strategy to add to its collection of leading health and wellness marketing companies. Giant is a full-service creative healthcare agency focused on healthcare professional and multi-channel marketing, backed by a robust data and analytics offering. The acquisition strengthens and further differentiates the Group’s HCP marketing capability, and expands our geographic reach.

Evoke Group

Evoke Health

Tonic

FirstHand

Traverse

Giant

Nitrogen Health

AboveNationMadia

Fabric

Immersive

The Immersive division, led by The Creative Engagement Group, engages audiences through the creation and delivery of live experiences, film, immersive, interactive, training and scientific content. The Creative Engagement Group works with an international blue-chip client base with a particular strength in healthcare. Immersive division supports its clients by providing expertise across a range of engagement channels: Live Events and Meetings, Film, VR & instructional design, internet marketing, Employee Engagement.

The Creative Engagement Group

a group of companies focused on engaging audiences through the creation and delivery of live experiences, film, immersive, interactive, training and scientific content. The business operates with four brands:

  • WRG, https://www.wrglive.com/ WRG engages audiences through the creation and delivery of live experiences, communications and digital
  • The Moment, http://www.wearethemoment.com/ engages audiences through the creation and delivery of video, brand communications, interactive and immersive content
  • Axiom, http://www.axiomhh.com/ creates life sciences training solutions that change behaviours and improve performance through live and digital learning experiences
  • Just Communicate, http://www.justcommunicate.co.uk/ creates and delivers engaging live healthcare events and exhibitions, including interactive, design and video content


Communications

Grayling Communications Ltd

Grayling is a global integrated communications network, providing public relations and public affairs solutions. The agency’s focus is on creating measurable advantage, operating on the basis that communication should always be in service of a client’s commercial or organizational objectives.

  • Jun.21.2018: Liam Fox caught in fresh “lobbyists as advisers” scandal. Transparency campaigners have accused international trade minister Liam Fox of “having trouble again seeing the line between adviser and privately-backed lobbyist”. Shanker Singham, former Washington lobbyist, is also a director of the International Trade and Competition Unit at the Institute for Economic Affairs (IEA), a position he took after he left the controversial think tank Legatum earlier this year. Grayling is one of the UK’s leading PR and lobbying firms. The client it lists most regularly in its entry in the official register of lobbyists is the National Casino Forum, and the company also represents a number of major sugar manufacturers, and has previously worked for the arms companies BAE Systems and Lockheed Martin. Speaking to openDemocracy, Singham said that he was advising Grayling itself, rather than any of its clients. Singham will also assist Grayling’s stablemates #Citigate Dewe Rogerson and #Quiller, reports said. Quiller’s past clients include the United Arab Emirates Ministry of Foreign Affairs. Last week, openDemocracy revealed the extent of Singham’s access to govt ministers since the Brexit vote, showing that he has held dozens of meetings with figures including foreign secretary Boris Johnson, Brexit minister David Davis, as well as Liam Fox. Singham also had undeclared meetings with another Brexit minister, Steve Baker. Tamasin Cave: "Grayling is employing Singham for his insider knowledge and the fact that he has a seat at the table steering the direction of Brexit. Of course their corporate clients are going to benefit from this hire. That's how the commercial lobbying business operates". Adam Ramsay, Peter Geoghegan, openDemocracy.

Citigate Dewe Rogerson Ltd

Citigate Dewe Rogerson is an international financial and corporate public relations consultancy. It provides seamless communication consultancy across the world’s business centres, with a particular focus on major cross-border financial transactions and large multi-nationals looking to broaden their global footprint.

Red Consultancy Ltd

Red is a strategic communications consultancy offering PR, digital and content expertise. The agency develops and manages campaigns, runs major press offices and steers brands and businesses through engagement with media, consumers, customers, stakeholders and internal audiences within the UK and beyond.

Quiller Consultancy Ltd

Amusingly, Quiller fails to feature anywhere on the Hunstworth website, except in very, very small print in the Annual Report. A website search "returned 0 results".

Quiller consultants, which had close links to David Cameron, and worked for the UAE Ministry of Foreign Affairs between 2010 and Aug.2015, according to the lobbying industry body, the Association of Professional Political Consultants (APPC). In 2006, Quiller became part of the Huntsworth Group, which was owned by Tory peer and David Cameron’s constituency chairman Lord Chadlington, a confidante of the former prime minister and still a shareholder. Quiller was co-founded in 1998 by John Eisenhammer and Jonathan Hill, and in Sept.2014, Hill was chosen by Cameron to be Britain’s next European Commissioner in charge of Financial Services regulation.

Between 2010 and 2013 Quiller was run by George Bridges, another friend of Cameron’s from his school days at Eton. Bridges was former campaigns director at Conservative Party Headquarters.

Gerard Russell, an accomplished former Foreign Office Arabist, was a key Quiller lieutenant who has now set up his own lobbying company called Pall Mall Communications. Russell’s Pall Mall Communications lists the UAE’s Ministry of Foreign Affairs as a client in Jan.–Mar.2018 and worked for the Ministry after its contract with Quiller ceased, at least from Jul.2015 – Jun.2016, according to the office of the Registrar of Consultant Lobbyists.

Two more london-based firms perform lobbying services for the UAE: Etoile Partners, which describes itself as a ‘geopolitical consultancy, specialising in strategic positioning advice and communications management, and Project Associates, which reports to the UAE National Media Council.

Lobbying firm Quiller Consultants was locked into a 6-year £60,000 a month plus expenses contract with the UAE govt which started in 2009. Part of its brief was to generate anti-Qatar and Brotherhood messaging and feed it to the British press. (p.26)

Quiller consultants allegedly created a pipeline for negative stories about Qatar and ‘Islamism’ in The Daily Telegraph. Camstoll Group’s research was passed to Quiller and then onto British journalists such as Andrew Gilligan who was considered sympathetic to the Israeli and MbZ view of Islamic political organisations. (p.30)

What’s previously been unknown is the role Godson played in helping Quiller’s UAE messaging resonate with Sameron. Spinwatch has also learnt that George Bridges, who was running Quiller at this time, was friends with Godson. Instead of Bridges picking up the phone to his old friend Cameron, which would have looked a bit blunt since he was a lobbyist, Godson could chat to him instead, informally sharing his views on Islam. This helped the UAE to air its fears about ‘Islamists’ to cameron via Godson, and lent these opinions legitimacy in the former prime minister’s eyes. None of the team who worked on the UAE account at Quiller from 2011-2015 are still at the company. (p.32)

  • Jan.19.2016: UAE paid PR firm millions to brief UK journalists on Qatar, Brotherhood attacks. The UAE paid Quiller Consultants £millions to lead attacks in the UK against Qatar, the Muslim Brotherhood, and other opponents of the Gulf state, by briefing journalists, who launched an extraordinary campaign accusing Qatar of funding terrorism. The PR firm also lobbied the British govt to hold a review into the activities of the Muslim Brotherhood and, separately, briefed an influential journalist to target the author of this article, who at the time had raised allegations of human rights abuse in the UAE. Quiller Consultants was co-founded in 1998 by Lord Hill, a close associate of Prime Minister David Cameron, and the firm’s staff include former British officials and ex-national newspaper journalists. The key Quiller consultant who worked on the UAE contract was ex-senior Foreign Office official Gerard Russell, who was picked by former prime minister Tony Blair to head up the UK’s Arab media unit after 9/11. Russell no longer works for Quiller but according to the Mail has remained active in the political sphere. The report stated that he attended meetings this year between Blair and Hamas chief Khaled Meshaal. After Andrew Gilligan published an article accusing Qatar of funding terrorism, Pearce sent an email to Khaled bin Mohammed and Gargash - the subject line read “Boom!” The Telegraph then embarked on a two-month campaign against Qatar in which they published 34 articles, including 8 front-page headline stories, that accused Doha of financing terrorism. At the same time the Telegraph’s billionaire owners, the Barclay brothers, were engaged in a fierce dispute with Qatar over the ownership of 3 five-star London hotels. Gilligan was the author of many of the anti-Qatar articles, as was the Telegraph’s Robert Mendick. Gilligan was singled out by Quiller as a journalist who would not write anything negative about the UAE because of his role as a paid advisor to London Mayor Boris Johnson. Gerard Russell said he would convince Roger Boyes from The Times, that the Brotherhood were not “moderates” but “extremists who in the long term caused radicalisation”. Rori Donaghy, Middle East Eye.

People

  • http://www.quillerconsultants.com/meet-the-team/
  • CEO: Jon Chandler has decades of experience integrating reputation into business strategy, building powerful campaigns and coaching leadership teams. He led the Communications and Public Affairs teams in Europe, Eurasia and the Middle East at the Coca-Cola Company and Eastman Kodak. He is a Chair of the PRCA Council and Past Master of the City of London Company of Public Relations Practitioners.
  • Mitchell Coen is an experienced international government and corporate affairs practitioner. He was previously Head of Government Relations for the Corporate and Investment Banking Divisions of Barclays where he acted as a key advisor to the global senior leadership team on political and corporate positioning and issues management. Mitchell has worked on a range of sensitive and politically challenging international issues across financial services, technology, media and travel.
  • Chloe Combi forms a crucial part of Quiller’s strategy team, applying deep insights to forecast risks and opportunities for clients and developing creative solutions to future proof corporate and brand plans. She is the author of Generation Z: Their Voices, Their Lives, the culmination of interviews with 3000 + teenagers , providing a unique insight into how the next generation of young people are engaging the brands, media, politics, culture – and the workplace. She has worked at the London Mayor’s Office, advising on youth policies and worked with both the Conservative and Labour Party in the UK. Her education charity, Write Club, has joined forces with a major London charity and is expanding to raise scholastic standards for 5000 people over the next five years. She was educated at Oxford University.
  • Matt Day joined Quiller in 2018 after previously working in the UK Parliament for 2 years. During his time there, Matt served Africa and the Commonwealth. He has experience in delivering and managing campaigns, working with political and third sector stakeholders and issue management.
  • Lucy Ferguson
  • Liam FitzPatrick has worked in civil engineering, food and hospitality, education, energy, government, manufacturing, NGOs, pharmaceuticals, and transportation as well as telecoms. As well as supporting global organisations undergoing substantial change and transformation, he is particularly interested in making teams more effective. A strong facilitator and trainer, he advises on structures, guidelines, procedures and tools. He is the lead author of the best-selling book Internal Communications; a manual for practitioners. He has also written widely on communications issues and frequently teaches at universities.
  • Helen Gardner is Quiller’s Executive Assistant and Marketing and Events Executive. She has worked in the field for several years and previously as event manager in the charitable sector.
  • Mark Hutcheon is an experienced communications director and advisor with time spent in leadership roles both inhouse and agency. Recently, he has held Comms Director roles at Williams Formula 1 Group, Samsung Europe and Fitness First Group. He has experience in global roles and working at ExCom level into the Chief Executive Officer. Prior to that he was a Partner at specialist reputation management consultancy ReputationInc in London where he enjoyed 8 years advising clients on corporate affairs strategy including Whitbread, Brown Forma, Herbalife, Diageo, BAE Systems and Travelodge. He co-founded Stakeholder Communications in 2004 with Tom Kelly in London after 6 years with Drury Communications in Ireland working on financial and corporate communications for Irish plcs. He began his career in politics in Belfast for Lord Trimble. Mark speaks regularly on communications.
  • Howell James CBE is Senior advisor to Quiller Consultants, Howell has had a long and varied career, where he has been a senior civil servant, as well as a senior broadcasting and business executive. He served as the Permanent Secretary for Government Communications; worked in No. 10 Downing Street as Political Secretary to the Prime Minister; and was Vice-Chairman Corporate Affairs, Barclays plc.
  • Justine McGuinness joined Quiller from the UK Government Department for Business, Energy & Industrial Strategy. Her experience includes working for the UK’s environmental regulator, the Environment Agency, and working on nuclear safety and regulation across the world, as the Director of Corporate Communications for the World Association of Nuclear Operators. She successfully directed a global public affairs programme to address issues relating to the use of gold in funding unlawful armed conflict and terrorism, when she worked for the World Gold Council. Justine also managed the campaign to find Madeleine McCann, after her disappearance in 2007. While working for the Rt Hon John Bercow MP as his Special Advisor, she led the Speaker of the House of Commons’ special commission, considering the effects of the digital revolution on democracy and public engagement. She has a MA in Public Policy and Management.
  • Dominic Morris CBE joined Quiller in 2015 from Lloyds Banking Group where he was Group Public Affairs Director. He is a former chief of staff at OfCom, spent 8 years in the Prime Minister’s Office under Lady Thatcher and Sir John Major, and was an expert adviser on Digital Britain to Lord Mandelson and Lord Carter (Stephen Carter, Baron Carter of BarnesWikipedia-W.svg) in the Department for Business, Innovation and Skills. Dominic has extensive experience in regulatory affairs at a national and international level, across financial services, telecommunications and media.
  • Alasdair Murray. A former national journalist and think tank director, Alasdair has worked extensively across corporate communications, public affairs, crisis management and corporate responsibility issues in the UK and EU, advising FTSE100 property, retail and financial services companies as well as businesses and organisations in various sectors. As Director of CentreForum, the leading liberal think tank, he led work on national and international financial regulation, economic policy, public services reform and migration and democratic change.
  • Mark Scott joined Quiller in Sept.2017 from the Ogilvy Public Affairs team in Beijing.
  • Ann Summerhayes joined in 2009. Previously worked for the BBC and other independents. Has secured and managed lucrative corporate sector contracts including Johnson & Johnson, Barclays and Control Risks, plus commissions from the third and public sector including NHS, Shelter, Macmillan and the Refugee Council.
  • Jaime Tai
  • Sheila Thompson, joined in 2015. Was Exec. VP of BLJ London Ltd, a "strategic communications consultancy" (1999-2015). Former Head of Information at the Lord Chancellor's Department (Lord Chancellor's DepartmentWikipedia-W.svg) (1991-98); was Deputy Chief Press Officer at the Ministry of Defence.
  • Matt West brings over 20 years’ experience in designing, setting-up and running: media monitoring; analysis; and insight programmes. Matt's expertise lies in providing insightful commentary on media data, giving clients a clear picture of their brand's performance across traditional, digital and social media. His first account was with Royal Mail Group, where he received three consecutive 'First Class Supplier' awards. Former board member of the Association for the Measurement and Evaluation of Communications (AMEC). Matt is an active member of the City of London Company of Public Relations Practitioners. He currently holds the position of treasurer.
ToDo: [http://www.huntsworth.com/about-us/history/ History